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Phaidon 'Nike: Better is Temporary 6'

'Nike: Better is Temporary 6'

Item# PHAI21NIK512MUL
  • 1
  • Multicolor

$92

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Charting the journey of the universally recognised Nike brand from rebellious upstart to global phenomenon, Phaidon's 'Nike: Better is Temporary 6' is an immersive visual survey of one of the most iconic brands in history. Across 320 pages — and 500 illustrations — readers are presented with glimpse into Nike's ethos-driven design formula, behind the scenes insight and industry-defining innovations. Broken down into five thematic chapters — performance, brand expression, collaboration, inclusive design, and sustainability — the book is also defined by an outstanding design. This includes overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colours overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern, and a clear jacket that exposes a spine showcasing a series of coloured tabs that extend from its interior pages.
Wallpaper* says
Charting the journey of the universally recognised Nike brand from rebellious upstart to global phenomenon, Phaidon's 'Nike: Better is Temporary 6' is an immersive visual survey of one of the most iconic brands in history. Across 320 pages — and 500 illustrations — readers are presented with glimpse into Nike's ethos-driven design formula, behind the scenes insight and industry-defining innovations. Broken down into five thematic chapters — performance, brand expression, collaboration, inclusive design, and sustainability — the book is also defined by an outstanding design. This includes overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colours overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern, and a clear jacket that exposes a spine showcasing a series of coloured tabs that extend from its interior pages.
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Wallpaper* says
Charting the journey of the universally recognised Nike brand from rebellious upstart to global phenomenon, Phaidon's 'Nike: Better is Temporary 6' is an immersive visual survey of one of the most iconic brands in history. Across 320 pages — and 500 illustrations — readers are presented with glimpse into Nike's ethos-driven design formula, behind the scenes insight and industry-defining innovations. Broken down into five thematic chapters — performance, brand expression, collaboration, inclusive design, and sustainability — the book is also defined by an outstanding design. This includes overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colours overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern, and a clear jacket that exposes a spine showcasing a series of coloured tabs that extend from its interior pages.
Technical
Paper
Length 310mm
Width 230mm
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Technical
Paper
Length 310mm
Width 230mm
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